Understanding the needs of the publication and creating and exploiting contacts in the media are all part of traditional PR tradecraft. These qualities are still necessary for effective marketing in the digital realm. Our Digital PR team is well-versed in Influencer Marketing and Media Placement, in addition to solid media contacts.

We've built long-term connections with social influencers who people trust and listen to.

Simply put, as an experienced digital PR agency, we make sure that the correct people hear, see, and share your brand’s message.

The press has gone digital, and with it, the conventional methods of public relations have followed suit. We ensure that your brand’s message receives the attention it deserves thanks to our long-standing connections with a variety of web media.

You must contact clients where they are in order to operate a successful business; there is no use in spending money on PR initiatives that do not reach your target demographic. All of TYC Communication’s public relations efforts begin with user targeting.

Whether your target audience is located all over the world or only in a small town, our PR outreach reaches out to them on their preferred channels.

We can locate the perfect platform for your brand or product based on our years of expertise in digital marketing.

FAQ (Frequently Asked Question)

What is digital PR, and how does it differ from traditional PR?

Digital PR focuses on using online channels and platforms to manage a brand’s reputation, engage with audiences, and secure media coverage. It complements traditional PR with a digital approach.

How can digital PR benefit my brand’s online presence and reputation?

Digital PR can enhance online visibility, build backlinks, establish thought leadership, and create positive brand mentions, all contributing to a stronger online reputation.

What types of digital PR strategies are commonly used?

Strategies include online media outreach, content creation and distribution, influencer collaborations, social media engagement, and reputation management.

What metrics are used to measure the success of digital PR efforts?

Success can be measured through metrics such as online mentions, backlinks, social media engagement, website traffic, and the impact on brand perception.


Thank You For Checking Out The Yellow Coin Communication. If There’s Anything We Can Help You With, Do Reach Out To Us. We Love Public Relations Anyway!


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